Trust & Testimonials
Re: Data analysis and regional segmentation
I wanted to write a personal note of thanks for the work you undertook in assisting me to help define the target market for our services. The capacity of Charles Douglas & Associates to assemble data, offered as a comprehensive analysis of the opportunities that should be approached as part of an orchestrated and purposeful plan, would be a valuable resource for any organisation looking to refine their marketing capability.
Not only did your analysis collate information which would have been time consuming and difficult to access, it also demonstrated a capacity to be able to think laterally in developing the materials.
Of additional benefit was the time you spent working through the information, personally, to help build a compelling go to market proposition based on your principle of three. Our work so far has clarified for me the next steps towards raising market awareness and enabling us to penetrate more deeply into our target market.
Thank you once again for the time and energy you and the team at Charles Douglas & Associates have invested in the project.
Keith Drewery, Director- Private Enterprise – KPMG